Popular Caribbean Banks Beer needed to launch a new ale. It needed to be recognizably Banks but distinctly its own, standing out with strong statements that spoke to the local and regional identity; one of pride and craftsmanship. I worked with copyrighters to visually communicate the messaging and then adapted the create to full service suite of print and digital ads.
Category: Graphic Design, Advertising
Application: Marketing collateral print and digital
Application: Marketing collateral print and digital
